Stop Giving Airbnb
a Cut of Everything You’ve Built.
We build direct booking systems and the content that fills them. Keep your revenue, own your guests, and claim your independence.
The Muscle.
The direct revenue systems that make you independent.
We build the direct booking infrastructure that removes your reliance on third-party platforms entirely. Bespoke website builds, owned guest databases, and direct revenue engines that mean every booking comes straight to you with zero commission leaving your pocket. No more renting your audience from platforms that own the relationship. Just you, your brand, and guests who are genuinely yours.
The Soul.
The cinematic content that makes you desirable.
We hunt for the silent sellers: those cinematic moments that make thumbs pause mid-scroll. The way morning light hits a room, steam rising from coffee, the drizzle of salted caramel. These sensory textures make your brand undeniably yours. We turn these details into high-end visual proof that justifies your premium pricing and turns casual scrollers into guests who truly get it.
The Brain.
The strategy that makes you discoverable.
We use high-performance Meta ad strategies to place your hospitality brand in front of thousands of high-intent guests. While platforms play games with their algorithms, we focus on the psychological hooks and creative precision that drive actual revenue. This approach ensures consistent growth that doesn’t rely on organic luck. Proven results: 3,200+ leads delivered at £0.04 per result.
Case Study 01.
High-end content is the hook, but a Direct Booking Engine is the catch.
For Otters Holt, we helped them stop relying on third-party booking platforms and start building an audience they actually own. By pairing cinematic visuals with a direct booking setup, we turned casual scrollers into a private guest list that books with them directly. No more losing profit to middleman fees, just a direct line to their guests and total control over their brand.
For Otters Holt, we helped them stop relying on third-party booking platforms and start building an audience they actually own. By pairing cinematic visuals with a direct booking setup, we turned casual scrollers into a private guest list that books with them directly. No more losing profit to middleman fees, just a direct line to their guests and total control over their brand.
Targeted Leads
3,200+
Privately owned database of potential guests to fuel future direct bookings.
£0.04
Cost Per Result
High-performance Meta ads using social-first creative.
40%
Email Open Rate
Double the hospitality
industry average.
Review.
"It’s been completely transformative to finally have control over our own marketing.
For years, we were just waiting for the next booking to appear on a platform, but now we’re prospecting new guests and speaking directly to our regulars on our own terms.
The impact on our profit margins has been massive—not having to pay those heavy third-party commission charges on every stay has fundamentally changed our bottom line. It is rare to find a partner who truly appreciates the aesthetic side of a luxury home while being so relentlessly focused on the commercial numbers that actually fill it. I would highly recommend Merry Marketing to any property owner that wants to elevate their business."
Laurie & Chris
Otters Holt Owners
Case Study 02.
Before luxury stays, we proved
the model on our own brand.
Viral storytelling as the hook,
a six-figure sales engine as the result.
Merry Marketing Founder, Rebecca, co-owned the luxury brand Outrageous Cakes for four years, using it as the ultimate testing ground for turning visual desire into a six-figure sales engine. She grew the community to over 90,000 followers by proving that when you combine innovative product design with advertising logic, you stop chasing customers and start being the brand they seek out. While the business went viral countless times, the real success was building a self-sustaining destination that didn't rely on the luck of an algorithm to survive. We now take this exact approach with every client: using high-end visuals to build an audience you own and a revenue stream you control.
Merry Marketing Founder, Rebecca, co-owned the luxury brand Outrageous Cakes for four years, using it as the ultimate testing ground for turning visual desire into a six-figure sales engine. She grew the community to over 90,000 followers by proving that when you combine innovative product design with advertising logic, you stop chasing customers and start being the brand they seek out. While the business went viral countless times, the real success was building a self-sustaining destination that didn't rely on the luck of an algorithm to survive. We now take this exact approach with every client: using high-end visuals to build an audience you own and a revenue stream you control.
Total Followers
90k+
Organic followers driven by distinctive design.
Commercial Growth
6-figure
Annual revenue driven by a self-sustaining sales engine.
4.1M+
Viral Reach
Global impressions generated by a single 9-second asset.
Review.
“I worked with Rebecca for years at Outrageous Cakes and honestly, she was such a massive creative spark for us. She’s never short of a weird, innovative idea, and you just knew that every time she picked up the camera, a viral moment wasn't far behind. She has this way of seeing things differently and turning it into content that people completely obsess over. If you want someone who genuinely gets how to make a brand stand out, she’s the one.”
Natasha Clair
Founder, Outrageous Cakes
The Mind Behind Merry.
The Intersection of
Aesthetics & Authority.
I’m Rebecca Merry. I founded Merry Marketing to ensure that brands built on experience have a strategic engine as powerful as their visual soul. My approach sits at the intersection of three things I genuinely care about:
Strategic Precision.
First Class degree in Advertising. Campaigns built on market psychology, not just aesthetics. Every decision designed to help you reclaim your revenue and own your audience relationships.
Design Authority.
Almost a decade of Content Creation.
Qualified in Interior Design, Styling, and Photography. I find the details that make people stop scrolling and start choosing you.
Commercial Proof.
I've scaled my own luxury brand to six figures and 90k followers. Now I deliver high-intent leads for as little as £0.04, proving that beautiful design leads to performance you can measure and scale.
Ready to stop renting your success?
You've built a brand worth experiencing. It should not be buried in a sea of generic listings or taxed by the platforms that profit from your hard work. We combine the high-end visuals that make people stop with the commercial logic that gives you total control of your revenue. Stop being a choice. Start being the destination.