Content & Brand Work for Places Worth Going To.
Selected Works.
Turning stays into stories.
Otters Holt.
A lakeside villa in the Cotswolds.
Otters Holt was on the listing sites, buried among hundreds of places that looked much the same. Every booking came with commission to pay, and no way of knowing who the guest was. I shot it properly, photography and film, then built a website that takes bookings directly. I created their social media presence and ran ads to collect guest email addresses. They now have a list of people who want to stay there, and can reach them whenever they like. Bookings that come through the site cost them nothing in commission. And they're no longer meeting guests for the first time in a sea of competitors.
78%
Booking Increase
Compared with the same month the year before.
Cost Per Interested Guest
£0.04
What it cost to reach one person and get their details.
People on their List
3,200+
Their own contacts, not borrowed from a platform.
Review.
"Rebecca understood the place immediately — what made it worth coming to, and how to show that. The video and imagery changed how people saw us, and we now speak to our guests directly rather than waiting for a platform to send them. It's rare to find someone who cares as much about how a house looks as about the numbers that fill it."
Laurie & Chris
Otters Holt Owners
I’m Rebecca Merry.
My decade making content started with a first-class degree in Advertising and a slight social media addiction. I left the corporate grind in central London to co-own luxury cake brand Outrageous Cakes, built it to six figures, and grew the community from zero to 90k followers.
I took that into travel, working in-house for Freedom Destinations and Kenwood Travel. But marketing other people's images was never quite enough. I wanted to make them — to shoot with the campaign already in mind, rather than hand a brief to someone else and hope. So I trained in interior design, then interior photography at Central Saint Martins, then cinematography.
Now I do the whole thing for property owners: the concept, the shoot, the site, the ads.
I also run present tense, a small curated collection of restorative places to stay — which means I spend as much time working out how to get the right guest in front of the right property as I do behind a camera.
Interested in working together?
Whether it's a single shoot, ongoing content, or the full piece — photography, film, a site that takes direct bookings, and ads to fill it — it starts the same way: a conversation about your place and what you want it to do. Either fill out the form or email me: rebecca@merry-marketing.co.uk